1. Articles from smallbizsurvival.com

  2. 1-24 of 233 1 2 3 4 5 6 7 8 9 10 »
    1. What Gets in the Way of Your Small Business?

      What Gets in the Way of Your Small Business?

      Photo (CC 2.0) by Jeff Turner, on Flickr

      What stands in your way of moving forward?

      Whether you are someone who would like to get into business or already are in business and would like to move forward, we often find some reason why we just can’t make it happen.

      Here are some common issues that may be a roadblock for you along with ideas on how to get past them.

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    2. Information Helps Your Small-Business Startup Succeed

      Information Helps Your Small-Business Startup Succeed

      Photo (CC) by LPHR Group, on Flickr

      Starting a business is a risky adventure. One in five will not make it through the first year and less than 40 percent, and some studies show less than 20%, will still be in business five years later.

      So why do people try? Because being your own boss and running your own business for many represents a dream, the chance to control your life and shape one’s destiny.

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    3. Marketing is More Than Numbers

      Marketing is More Than Numbers

      Photo (CC) by One Way Stock, on Flickr

      What’s the goal of a marketing program?

      If you listen to marketing gurus, they talk a great deal about getting bigger numbers. Many of the tips you find focus on increasing how many people see your message or how many take time to read your content.

      Those are good first steps because developing an awareness about your business is where you start.

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    4. Collisions, Serendipity and the Hybrid Vigor of Ideas

      Collisions, Serendipity and the Hybrid Vigor of Ideas

      Norfolk County, Ontario, set up speed networking specifically so local people could connect and do more business with each other. Photo courtesy of Norfolk County.

      Glenn Muske just reminded us that we should listen to other business owners:

      “Want to improve the operation of your business? One simple tip is to listen to and watch what other business owners are doing. This simple piece of advice can save you a great deal of time, effort and money.”

      Read Full Article
      Mentions: Ontario Iowa
    5. Don’t be the “Best-kept Secret”

      Don’t be the “Best-kept Secret”

      Photo (CC 2.0) by Alex Wellerstein, on Flickr

      Is your business the “best-kept secret?”

      While that question should make you smile, it also should raise a concern. Reaching your full potential will not happen if people don’t know your business exists.

      How do you know if you are the best-kept secret? If you finish a sale and your customer comments she wishes she had known about your store before, you may be in the running.

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    6. Small business email marketing makeover: from a cluttered mess to a personal letter

      Small business email marketing makeover: from a cluttered mess to a personal letter

      A pharmacy could do amazing email marketing because they are part of the community and their people know so many amazing things. Photo by Becky McCray.

      Picture a really great small town pharmacy. * The people behind this pharmacy have a strong sense of ethics, are deeply involved in the community, and go to great lengths to be that special kind of business that matters to people’s lives.

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    7. Don’t Neglect Your Networks

      Don’t Neglect Your Networks

      Do you get caught up in daily life? Are there things that you want to do but just don’t get done.

      Such is the life of a small business owner. It never seems like there is enough time to get to all of the tasks you desire.

      How often do you tell yourself that it will be slower next month or next quarter? And when that time goes by, you tell yourself I will get it done next month. But again, you miss the deadline.

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    8. Developing Your Small Business Team

      Developing Your Small Business Team

      Photo (CC) by 401(K)2013, on Flickr

      Building and running a business means handling a variety of tasks and duties. Some of those duties you may enjoy and some you may not. Some of those duties you may be good at and some may frustrate you.

      One task that many small-business owners continually tell me they neither enjoy nor feel competent at or even do on a regular basis is handling the accounting aspects of the business.

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    9. Hang around with bright folks in the Brag basket

      Hang around with bright folks in the Brag basket

      Basket lanterns. Photo by Haya_BS on Flickr.

      Come hang around with the bright folks in the Brag Basket.

      The Brag Basket is open! This one is for February 19-21, 2016. Bring your good news, big or small, to share with everyone. What good news will you share?

      It’s perfectly OK to pause where ever you are in the process and celebrate what has gone well so far.

      What can you do in the Brag Basket?

      Read Full Article
    10. Small-business Success Tips

      Small-business Success Tips

      Photo (CC) Chris Potter, on Flickr via stockmonkeys.com

      Going into business for yourself is always a scary idea, especially for the first-time business owner.

      You seem to have so much to do and so little time to get it done. The first-time business owner faces even more uncertainty because every step is a completely new experience.

      Running a business is a daunting task. Here are some tips to help you get and stay focused on your goal. Post this list of tips as a daily reminder.

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    11. Getting Others to Talk About Your Business

      Getting Others to Talk About Your Business

      Photo (CC 2.0) blullana_miranda, on Flickr

      Some marketing tools are good. Others are great.

      Typically a great marketing tool is having others talking about your business. Not paid ads but your own brand ambassadors telling your story.

      What makes it effective?

      It is part of our nature to trust other people. That is why reviews on your home page or posted on the wall or review sites such as Trip Advisor or Yelp are so popular.

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    12. How to find out where your tourists come from

      How to find out where your tourists come from

      Wondering where your visitors are coming from? Ask them to sign the guest book. Photo CC by Scott McLeod on Flickr.

      Julie from the U.P. of Michigan has a question that I thought you all would also be interested in:

      We are looking to collect data from travelers to our area this summer season. In particular, we are interested in WHERE our tourists are coming from, so zip code would be really helpful. A lot of our small town merchants do not have POS [Point of Sale] systems that can do that.

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    13. Use Small-Business Interest to Your Advantage

      Use Small-Business Interest to Your Advantage

      Photo (CC) by One Way Stock, on Flickr

      Customers like doing business with people they know. As a small-business owner, you can use that to your advantage.

      Some advantages can include knowing your customers by name. You can learn what products and services they want. If customers have a problem, “talking to the boss” to get an immediate solution is easy for them. What’s also easy is to ask them to be your ambassador, take pictures for your use and write a review.

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    14. Understand Your Customers’ Online Service Expectations

      Understand Your Customers’ Online Service Expectations

      Photo (CC 2.0) by USDA, on Flickr

      How do your customers feel about the opportunity to access your company online?

      This may be to find information, search for products or services, make a purchase, ask a question, discuss a problem, find more information, get store hours, or determine where you are located.

      Have you ever thought about this question? Or perhaps you don’t have an online presence so you don’t feel there is a need to ask your customer?

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      Mentions: Usda
    15. Sorry I didn’t read your “rural is dying” article

      Sorry I didn’t read your “rural is dying” article

      …but I was busy serving the people who are innovating in rural places today.

      Rural town Webster City, Iowa, lost a factory, but they didn’t let that stop them for long. Photo by Deb Brown, used by permission.

      That’s not actually true. I did read your article. And I shook my head through the whole thing. And I set aside being busy long enough to write down a few thoughts in response.

      [contact-form-7]
      Read Full Article
    16. People appreciate the opportunity to pay more

      People appreciate the opportunity to pay more

      You can just sell the portraits. Or you can offer more. If what you do a great, people want more. Photo by Joe McCray.

      People appreciate the opportunity to pay more for the stuff that matters to them.

      Maine photographer Meg Hatch offered a photography mini-session for families before the holidays. She sold a lot of them. She over-delivered, taking more shots than promised and going over and above the call to get great photos for families.

      Read Full Article
      Mentions: Maine
    17. Building a Sustainable Business

      Building a Sustainable Business

      Photo (CC) by One Way Stock, on Flickr

      As you probably know, if you are going into business, the odds your business will be around in five years are not good. But they aren’t as bad as you may think, either.

      Approximately one-third of businesses close within two years. At the five-year mark, about one-half of all businesses have closed. We don’t approach the commonly cited numbers of 70 to 80 percent of businesses being closed until the 10-year mark.

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    18. Good news to kick off 2016 in the Brag Basket

      Good news to kick off 2016 in the Brag Basket

      Photo by Thomas Nilsson on Flickr.

      The Brag Basket is open! This one is for January 1-3, 2016. Bring your good news, big or small, to share with everyone. What good news will you share to kick off the new year?

      What can you do in the Brag Basket?

      • introduce yourself
      • share some great news from this week
      • congratulate a friend
      • applaud for each other
      • confess your undying love for rural places

      How do you join in?

      Below this post is the comment section. Add your good news there.

      Read Full Article
    1-24 of 233 1 2 3 4 5 6 7 8 9 10 »
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