1. Articles from inc.com

  2. 73-96 of 34277 « 1 2 3 4 5 6 7 ... 1427 1428 1429 »
    1. 1 Way To Protect Your Firm From Ad Fails Like Nivea and Pepsi

      1 Way To Protect Your Firm From Ad Fails Like Nivea and Pepsi

      Did you see the short-lived "White Is Purity" ad from Nivea, a brand owned by German firm Beiersdorf? It had people seeing red before it was pulled. Or the panned Pepsi ad? It garnered 18,000 dislikes to a puny 3,000 likes on YouTube before it was pulled. Adweek called it "one of the most reviled ads" in recent memory.

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    2. 4 Steps to Get Your Mojo Back After They Hired Someone Else

      4 Steps to Get Your Mojo Back After They Hired Someone Else

      This is a crappy email to receive, particularly when you thought you had it in the bag. The exceptional opportunity that you believed was a perfect fit is no longer on the table. It seemed like an offer was definitely in the works, too; after all, you'd sent them references upon request, and even briefly chatted about possible compensation. Plus, you bonded with the hiring manager--you can't have made that up. In spite of an outstanding final interview, you didn't get the job--now what?

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    3. 9 Unique Traits That Separate Winners From Wannabes

      9 Unique Traits That Separate Winners From Wannabes

      You think you have what it takes to succeed? You think you know what patience and persistence really looks like? A lot of people talk about it--but the real question is, can you walk the walk? In fact, according to a 2016 small business roundup, over 50 percent of small businesses fail in the first four years. And of all the small businesses started back in 2011, only 4 percent made it to the second year, and 3 percent made it to the fifth year.

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    4. Creating Insatiable Content Starts with Passion

      Creating Insatiable Content Starts with Passion

      Not to date myself or anything, but I vividly remember being a marketer before Google Adwords, marketing automation, and advanced data. Interesting times, to say the least. What stands out in particular is a conversation I had with a sales rep about buying billboard space on a certain intersection in Glendale. I had questions. How many people saw this billboard everyday? Of that number, how many were my target demographic? And of that number, what percentage was ready to walk in here and buy?

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    5. Want to Keep Your Millennial Employees? You Have To Be Willing to Offer Them This 1 Thing

      Want to Keep Your Millennial Employees? You Have To Be Willing to Offer Them This 1 Thing

      Companies and their senior leadership are asking the wrong question. It's not about how to hire or attract millennial talent. And it's not even about how you keep them engaged. The real question is: What can you offer them that they can't get anywhere else? What can you do to nurture loyalty--and how does that ladder up to solving tangential issues like employee engagement? A 2016 survey by Jobvite cited that of the entire workforce, 18 percent of the total changes jobs every one to three years.

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    73-96 of 34277 « 1 2 3 4 5 6 7 ... 1427 1428 1429 »
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