1. Articles in category: Customer Experience

    3001-3024 of 3119 « 1 2 ... 123 124 125 126 127 128 129 130 »
    1. Want to Improve User Experience? Ask These 6 Questions

      "How do we know they need this webpage?"

      During a recent visit to HubSpot's headquarters, members of the Build team got to see the remnants of one of the inbound marketing firm's capture sessions, a strategy we wrote about earlier this year. Scribbled in blue ink on a whiteboard wall near the desk of user-experience director Joshua Porter was a list of "Good UX Questions."

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    2. Zappos Goes Flat, Gets Rid of Managers

      Zappos Goes Flat, Gets Rid of Managers

      The trendsetter of quirky corporate culture is headed toward a massive restructuring. Could it work for your business, too?

      Zappos has long been a role model for corporate culture. Entrepreneurs regularly make the pilgrimage to the company's Las Vegas headquarters, to learn about Zappos's commitment to being "a little weird," its over-the-top customer service, and even its policy of offering new hires $2,000 to quit.

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    3. The Unconnected Need Not Apply

      The Unconnected Need Not Apply

      On average, only 4 percent of employees have referred more than one job candidate via their social networks. What can your company do to encourage more meaningful social recruiting?

      Companies have long encouraged employees to recruit friends and former colleagues to help fill job openings, often rewarding them "referral bonuses" of hundreds or even thousands of dollars if those applicants are hired.

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      Mentions: Customer Service
    4. Why Every Customer Should Know Your Phone Number

      Why Every Customer Should Know Your Phone Number

      "In most companies, the CEO is the last person to know about a rude cashier or a bad customer experience."

      MOM’s Organic Market sells hormone-free eggs, locally grown kale, and sustainable seafood to 50,000 customers a week through its 10 stores in Maryland and Virginia. The eco-conscious chain packs groceries only into reusable totes and doesn’t sell bottled water. That alone is not terribly exceptional.

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    5. A Social-Responsibility Action Plan for 2014

      A Social-Responsibility Action Plan for 2014

      Being socially responsible isn't "just" a public service. It's also a business imperative. These five steps will help you make the leap.

      Corporate social responsibility--creating business value while promoting positive social change--is getting a lot of attention today, and for good reason. Not only is it the right thing to do, but it can also have a major impact on your bottom line (in the good way).

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    6. Want to Be Like Zappos? Get Insights Directly From the Company

      Want to Be Like Zappos? Get Insights Directly From the Company

      Zappos is renowned for its open corporate culture and stellar customer service. But following the online retailer’s lead — and building similar best practices into your small business — may be easier said than done.

      So, why not seek assistance from Zappos itself? The company’s Zappos Insights department offers constructive advice to entrepreneurs.

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    7. Fewer Gmail Users Are Opening Retailers' Messages This Shopping Season

      Fewer Gmail Users Are Opening Retailers' Messages This Shopping Season

      Google says it made the changes to improve the service for users, and that the changes could also be advantageous to marketers. Yet many email marketers — with whom Google competes for advertising — are still concerned.

      “Everyone knows their best customers are at Gmail, so that’s a problem,” said Quinn Jalli, senior vice president of digital marketing services at Epsilon, a digital marketing firm. “It’s less clicks from the most affluent portion of society, so it has a disproportionate impact on the bottom line for retailers.”

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    8. What If Peyton Manning Quarterbacked Your Company's Customer Experience?

      What If Peyton Manning Quarterbacked Your Company's Customer Experience?

      The tenacious Denver Broncos QB's approach to football is a good lesson for how businesses should provide service to customers and function behind the scenes

      No matter where your loyalties lay, you have to be impressed with the way Denver Broncos quarterback Peyton Manning goes about his business. He's famously one of the hardest working, most detail-oriented leaders in the NFL.

      Preparation Taking the Initiative The Little Things Team Culture & Buy-In Having Fun
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      Mentions: Hawaii NFL
    9. What's attention worth?

      What's attention worth?

      Marketers that fail are often impatient and selfish. Impatient, because they won't invest in the long-term job of earning familiarity, permission and trust. And selfish, because they get hooked on the erroneous belief that merely because they have money, they have the right to demand attention. And selfish because they believe marketing is about them, not the person paying attention.

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    10. Tech Leaders to Meet With Obama on HealthCare.gov and NSA

      Tech Leaders to Meet With Obama on HealthCare.gov and NSA

      President Obama convenes a pow wow with Silicon Valley's best-known executives Tuesday at the White House.

      Some of Silicon Valley's biggest names--including Yahoo CEO Marissa Mayer and Apple CEO Tim Cook-- will meet with President Obama this morning to discuss the recent Healthcare.gov launch disaster and the controversy over the U.S. National Security Agency's surveillance programs, according to a White House announcement.

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    11. 5 Small Business Mistakes To Avoid In 2014

      5 Small Business Mistakes To Avoid In 2014

      Believe it or not, it’s creeping up on the end of the year again, which means it’s time to start lying to ourselves about how few carbs we’re going to eat and how many sit-ups we’re going to do in the coming year. December is also the time when small business owners should be taking stock of how things have gone over the past 12 months and looking ahead to the future. The things we vow to do and do better at in our professional lives are to be taken seriously.

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    12. 10 Ways to Make Your Customer Service Shine During the Holidays

      10 Ways to Make Your Customer Service Shine During the Holidays

      Keep your customers coming back. Here's how to create a memorable impression this holiday season and beyond.

      1. Breathe. 2. Train all temporary support in your policy. 3. Employ loyalty discounts. 4. Add something extra to delight your customers. 5. Think about next year. 6. Just say hello. 7. Create a client satisfaction survey. 8. Look at how you are treating your own staff. 9. Do some New Year planning. 10. Look at your social channels.
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      Mentions: Apple Inc. China
    13. 4 Things You Must Do Before Pitching Investors

      4 Things You Must Do Before Pitching Investors

      Peter Pham, one of the co-founders behind the much-hyped and well-funded but failed photo-sharing startup Color, explains what he's learned about raising money.

      Check your expectations. Solidify your brand. Know your traffic and conversion metrics. Answer this question honestly: Do I really need VC funding?
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    14. The Future Is Now (If You Know Who to Share a Meal With)

      The Future Is Now (If You Know Who to Share a Meal With)

      To keep up with where digital marketplaces are going, invest in tech, people, and a few decent dinners.

      When I want to talk about the future, the first thing I do is sit down to dinner.

      At my company, we frequently organize small group dinners to generate discussion about the future, particularly the future of technology. I like to invite a cross-section of potential futurists from within 1-800-Flowers.com and the wider technology community.

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    15. 10 Ways to Build a World-Class Customer Service Team

      10 Ways to Build a World-Class Customer Service Team

      Online ticketing startup Eventbrite has seen meteoric growth. Here's a look at how a laser focus on killer customer support made all the difference.

      Pay attention to some metrics, ignore others. Be transparent. Honor your employees' personalities. Invest in training. Encourage a team mentality. Don't leave recognition up to leaders only. Hire people who are passionate about solving problems. Grow your own leaders. Find people with a 'make it happen' spirit. Trust and empower your employees.
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      Mentions: Google Apple Inc. IPO
    16. Will E-Commerce Completely Replace Stores? Not by a Long Shot

      Will E-Commerce Completely Replace Stores? Not by a Long Shot

      E-commerce has made shopping unbelievably easy for consumers. But it has also taken a considerable amount of magic out of the process.

      One of the dangers of technical tools is that you can come to be too dependent on them.

      Take e-commerce, for example. It's so easy, right? All those online sales between Black Friday and Cyber Monday, accessible with the click of a button. And perhaps therein lies the problem.

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    17. A Startup Brings Same-Day Delivery to Shopping Malls

      A Startup Brings Same-Day Delivery to Shopping Malls

      Big mall operators have formed Deliv, a service that lets shoppers drop their bags, head to other stores, and have their purchases brought to their doorsteps within hours.

      The phrase “shop ‘til you drop” is taking on new meaning: A Silicon Valley startup, Deliv, is enabling customers to ditch their bags but keep right on spending.

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    3001-3024 of 3119 « 1 2 ... 123 124 125 126 127 128 129 130 »
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