1. Articles in category: Marketing

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    1. How Improv Methods from Comedy Can Lift Business Performance

      How Improv Methods from Comedy Can Lift Business Performance

      Improvisation, or the art form called improv, may call to mind comedy shows but it is now also a serious business tool. Organizations are using it to foster team work, collaboration, positive engagement and mindfulness, says Bob Kulhan, founder and CEO of Business Improv, who is also a part-time comedian and an adjunct professor at Duke University and Columbia Business School.

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    2. I’ve Interviewed Hundreds Of Job Candidates, And These Three Things Are Deal-Breakers

      I’ve Interviewed Hundreds Of Job Candidates, And These Three Things Are Deal-Breakers

      In other words, everyone I know–myself included–walks out of the conversation feeling a little iffy. Even if, on one level, you know you did a great job; there’s another part of you that’s questioning if you used that industry phrase correctly. But, as the saying goes, we’re our own toughest critics. And while reflecting and looking for areas for improvement can be worthwhile, beating yourself up over a comparatively small interview mistake is a waste of time.

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    3. 50 Small Business Ideas for Solopreneurs

      50 Small Business Ideas for Solopreneurs

      Starting a business doesn’t mean you need to hire a whole team. There are plenty of business opportunities out there that you can start and grow completely on your own. If you’re interested in starting a solo business, here are 50 solopreneur business ideas. Virtual assistants handle various tasks for businesses like email, scheduling and social media management. It’s something you can do on your own and from your home or another remote location.

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